Sofitel Luxury Hotels was launched back in 1964 as the first French international hospitality brand. With passion for the new French art de vivre, Sofitel sought to translate this experience into an olfactory journey for guests.

The Sofitel signature scent is a sophisticated fragrance that embodies the brand’s iconic French luxury. Bright notes of Bergamot, White Rose, and Jasmine of Grasse compliment the brand’s design aesthetic while Sandalwood and Lentisque exude sophistication.

The implemented brand-wide scent strategy has helped Sofitel connect closer with its guests. The sensory experience on arrival creates a journey for guests that both awakens and stimulates.